The Irish News Launch Michaela Foundation Christmas Card Design Competition

Friday September 20th 2013

John 7

The true meaning of Christmas will infuse a new collection of seasonal cards created by members of the public for Michaela Foundation.

The Irish News launched the competition on Wednesday 18th September to help it find five perfect Christmas designs.

Michaela Foundation are seeking talented entrants to create greetings cards which reflect “the true meaning” of Yuletide.

“We’re taking it back to what it’s really about,” John McAreavey said. “Less commercial and the family side of it, coming together with relatives and friends. It’s going to be really exciting seeing what people come up with.”

There are three age categories: U12, U16 and Over 16, with winners receiving a hoody and t-shirt from the foundation’s ‘Life Without Limits’ leisure range at O’Neills which is to be launched in November.

The competition closes on October 10th, when the winning designs will be chosen and made into professional-standard Christmas cards on sale a month later.

Irish News Marketing Manager John Brolly said, “Christmas is a very special time of the year for families and as a family newspaper with strong family values the Irish News is delighted to support the Michaela Foundation in their search for card designs that reflect the true meaning of Christmas. We look forward to unveiling the winning designs in the Irish News.”

John McAreavey said they hope that the sending of the cards – bearing the Michaela Foundation logo will spread information about the charity and its work across Ireland.

This year, the Michaela Girls’ Summer Camps grew from just one in 2012 to seven, taking place in counties Tyrone, Down, Armagh, Derry, Donegal, Monaghan and Fermanagh. Next year seven more will bring the number to 14.

The cards, which will be on sale from The Irish News front office and Utopia among other outlets nationally, will cost £5 for 10.

Michaela Foundation is a charity partner at Belfast’s CastleCourt and has already had a stint in one of its unit where young people were able to customise their own shopping bags.